College Board Social Media Photoshoot

This fall we produced and created images for The College Board‘s social media campaign ads. We created happy and engaging lifestyle images of students, at school Production took a few weeks, a good part of which had to do with casting, location scouting and logistics, all handled in-house with a bunch of help from my wardrobe stylist Amy Auslander. Budget was decent though not lavish by far. Weaning the client off royalty free stock, the pricing had to be competitive yet there was allowance for images more unique following a shot list. Comparison wasn’t linear scale but there was some relationship. Talent could have been astronomical so it required using “real people.” There are always trade offs as such. I’m fine working with un-seasoned talent but it’s a different ballgame. More talking/directing and lower throughput. There’s a reason good talent isn’t cheap! Still, it was a great bunch of kids, they were enthusiastic, some surprisingly stellar in front of the camera and petty much wore me out for the day.

The shoot took place in Queens NY, we rented a bunch of gear from Root, a big cargo/passenger van to move a good portion of the crew and loaded into a rented high school on a Saturday. Weather wasn’t stellar but then a little rain is much better than a lot.. and maybe better than a bright sunny day in some respect. Hair and Makeup by Jerry and Sophie.

Takeaways… after wrap, don’t eat the rest of the pizza. Orange juice is great when you’re going to be directing talent 10 hours, digital tech is good, very very good!

You can catch the ads rolling up on FB or Instagram

Low risk photoshoot?

Early one morning, as commuters began to filter into the tubes heading midtown, we photographed Grant and Michael at Citibike rack by Grand Central. They are Risk Managers associated with bike shares accross the US.

As our taxi rolled past loaded citibike racks on the UWS a bit before sunrise, I lamented not riding my cargo bike down loaded with gear in a show of solidarity but my assistant didn’t have a bike and would have put me a bit over capacity. We arrived  half hour prior to Grant and Michael, to find an empty rack! I could have put Rob on a Citibike and at least we would have one! Hopefully Grant and Michael would bring a few! As the sun began to shine (strobe) fortunately the bikes began to roll in. To the frustration of a few commuters, we used administrative access to lock a few props on the rack for the shoot… sorry;)

All went well, Thanks for a great shoot guys!

 

Racing in the Rain

 

Makerfaire Mega NYC huge edition, 2016 and then some. It rained this year on the only day I could attend so here are two photos from last year and one from this year without sunshine in a tent covered with plastic. Hey, it was fun, just kinda wet. I was working on PRS, Power Racing Series for which I’ll soon have a larger post and web gallery update. The lower, Monty double will likely get into the main galleries. There’s only one Monty, of course it’s altered, twins are funny.


 (David Neff)
 (David Neff)

Power Racing Series 2016 at Makerfaire NYC (David Neff)

Hey, is that Salad on Your Roof?

Fresh green salad blogging
blogging about my salad
Last night I received a text from a friend, Daniel Bowman Simon, an activist involved in The WHO Farm asking if I was interested in meeting up with him for a little urban gardening.  It’s been a while since I had my hands in dirt so I dragged my lazy ___ out of bed and off to Greenpoint Brooklyn to do a little work outdoor.  I was pleasantly surprised with the scene that awaited me upon arrival at the Eagle Street Rooftop Farm.  Cool brezes coming in from the East River, amazing views of Manhattan, chickens clucking and a full rooftop of organic greens awaiting attention of the many enthusiastic volunteers in attendance.  After a few hours of milling about and being mildly helpful and more, just amazed, I bought a bag of greens, went home to have a fresh salad before class.
Brooklyn Rooftop Garden - Greenpoint
Views of the Brooklyn Rooftop Garden – Greenpoint

Container Art

Figment Festival Governor’s Island New york review

Figment Container
Figment Festival Governor’s Island NY 2010
Amazing festival to attend if you have the time.  I am pretty sure this is the third year they have done it the festival.  It began as a low budget gallery walk through where artists set up temporary galleries in the abandoned housing left over from the island’s former use as a military base.  The energy level in general was very positive, an amazing number of family oriented open air exhibits and interactive events are all over the many lawns, under beautiful trees and in the houses once again.  Pictured above, something I absolutely loved, shipping containers converted to use as picnic pavilions overlooking the Hudson Harbor at the south end of the island.  Make time for this one, read more about it and get involved.  Even the free ferry ride from Manhattan to the island is worth something… all free! and plenty to see and do.

Khatsalano

A relationship begins, My Dream Boat…. Feathercraft Khatsalano, 18′ of techno love!

The deal of the century!  My Dream Boat!  Feathercraft Khatsalano, an 18′ aluminum framed hypalon & poly skinned beauty.  This one is just too much for words, I am now held captive by a full schedule and unable to get out and play but still I got out the boat the other day to inspect it and do some minor repairs.  Can you believe this fits in a backpack?  A great big heavy backpack but still… you can carry it.  My office is on an island… its seven blocks from the water and on the 5th floor.  There is no way to get the boat out of my office without taking it apart again other than throwing it out the window which has it’s own issues.  Oh well, it’s back in the pack again today.  Hopefully I can get out one day next week and put her on the Hudson.

Hot Bread Kitchen!

Taking a lazy afternoon break in the Union Square Green Market, a visit to the Hot Bread Kitchen table yields some great eats!

It’s too nice to be in the office, it’s too hot to be at home (haven’t put in the AC yet, maybe next week.)  Off to Union Square, it’s Green Market day!  Abs was helping out Jessamyn with the latest expansion of the HBC street crew so here I am (not in the picture) eating fresh bread, vine ripe strawberries and catching a cool breeze.   If I could make a living blogging about the Green Market and spend my days in the shade enjoying the breeze this would be mighty sweet!  Unfortunately I’ll have to go back to my office and make a living again in the very near future.

Miss Eliza goes to town!

Spank me, spank you

Mistress Eliza & a nice freindly gimp dude

Always a nice way to start the holidays, I took some time out to visit Miss Eliza and a friend, just my assistant and I with five cases of lighting gear.  It was a wonderfully intimate setting…. until we showed up and turned the place upside down.  So you wonder if it’s tittilating to be face to face with a rubber clad dominatrix wielding a crop and six inch stiletto boots.  Yep, you bet it is.  Alas though my desire to be bound, gagged and whipped though has not yet arisen.

Maybe just a little spanking would have been nice though.

Happy holidays,

D

Empire State Building Tour

The Empire State Building, originally uploaded by Davepix.

What a view!   I had a really neat assignment to photograph the Empire State Building for the real estate section of a magazine a while back.  Bonus Feature: a two-hour tour of the building from the sub-basement to the antennae six stories above the publicly-accessible-by-ticket observation deck. The elevator car looked as it did seventy or so years ago, only now it was coated in fifty layers of paint.

So here’s my touristy version. The actual photo printed was something I shot from the street before the tour.  The experience was well-worth the editorial rate on this one.

D